0
Home Foreign Rights Catalogue Digital Marketing

  • Book

    • Miriam Bertoli     

      Web Marketing for SMEs

      Digital Strategy to make Business with Facebook, SEO, e-mail & co.

    • Web Marketing for SMEs
      • Overview
      • About the author

    • Miriam Bertoli     

      Web Marketing for SMEs

      Digital Strategy to make Business with Facebook, SEO, e-mail & co.

      • Overview
      • About the author

      Overview

      This is the third edition of a Digital Marketing series bestseller. It illustrates all the main web marketing tools for SMEs.

      How can one take full advantage of the web’s business opportunities? How can one create the ideal mix of digital and traditional tools to stand out, gain effective exposure, establish relations and reach new customers? How can one optimise investments and set budgets? The author guides the reader step by step in defining a digital marketing plan, presents the main tools (SEO, social media, e-mail marketing etc.) and reveals the secrets to achieving satisfying results. Rounding out the book are examples of SMEs that successfully used the internet to improve their business.

      About the author

      Miriam Bertoli is a digital marketing consultant for SMEs. A teacher and speaker since 2000, she writes about online marketing at www.miriambertoli.com.

  • Book formats

    • Binding: Paperback
      Size: 15,5 x 23
      Pages: XXIV-288
      ISBN: 9788820386146
      Price: € 27,90

    Digital formats

    • epub
      ISBN: 9788820386658
      Price: € 22,99
    • Piattaforma: Amazon
      kindle
      ISBN: 9788820386658
    • Piattaforma: Torrossa
      torrossa
      ISBN: 9788820393328
      Price: € 22,99