• Book

    • Influencer Marketing
      • Overview
      • About the author
    • Camilla Bellini      Cristiano Carriero     

      Influencer Marketing

      Enhancing a Brand with Content Creation

      • Overview
      • About the author

      Overview

      Discover what influencer marketing is, beginning with the very definition of this new social phenomenon. Learn when influencer marketing began and how it works, beginning with the role companies and agencies must play in order to work with influencers.

      The authors have studied the creativity of influencers from Italy and abroad as well as that of eminent partnerships; they offer precious advice on how to launch an influencer marketing campaign that will make collaborations fruitful and on target.

      The book is especially suitable for companies, brands, communication and digital PR agencies, content creators and wannabe influencers.

      About the author

      Camilla Bellini is an interior and product designer, design blogger and influencer, as well as the founder of Bellini&Grilli snc.

      Cristiano Carriero is a digital PR for Ad Mirabilia, journalist and storyteller, as well as the founder of Content Academy.

  • Book formats

    • Binding: Paperback
      Size: 15,5 x 23
      Print: Black and white
      Pages: X-222
      ISBN: 9788820391300
      Price: € 24,90

    Digital formats

    • epub
      ISBN: 9788820392109
      Price: € 16,99
    • Platform: Amazon
      kindle
      ISBN: 9788820392109
    • Platform: Torrossa
      torrossa
      ISBN: 9788836002740
      Price: € 16,99