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Home Foreign Rights Catalogue Digital Marketing

  • Book

    • Francesco De Nobili     

      Integrated Digital Marketing

      Tools, Strategies and Techniques to increase the Sales

    • Integrated Digital Marketing
      • Overview
      • About the author

    • Francesco De Nobili     

      Integrated Digital Marketing

      Tools, Strategies and Techniques to increase the Sales

      • Overview
      • About the author

      Overview

      Integrated Digital Marketing shows you how to integrate different marketing activities and make them work as a solid unit. You will learn how to create and manage data flows and how to optimise investments in order to make your business grow. Written in a straight-forward but professional manner, this book gives you the tools and techniques you need to integrate online and offline marketing: SEO, social media marketing, lead generation, growth hacking, chat bots, e-mail marketing, CRM, Big Data Analytics, advertising, neuromarketing, mobile engagement and many more.

      About the author

      Francesco De Nobili is a Digital Marketing teacher, researcher and consultant. He is a talker and populariser at all the most important Digital Marketing events in Italy and through his own website francescodenobili.it.

  • Book formats

    • Binding: Paperback
      Size: 15,5 x 23
      Pages: XXII-210
      ISBN: 9788820384623
      Price: € 26,90

    Digital formats

    • epub
      ISBN: 9788820385033
      Price: € 21,99
    • Piattaforma: Amazon
      kindle
      ISBN: 9788820385033
    • Piattaforma: Torrossa
      torrossa
      ISBN: 9788820393724
      Price: € 21,99