Web3 Marketing is a comprehensive handbook that allows everyone to understand the marketing opportunities offered by the technologies behind the metaverse and the broader Web3.
After an introduction to how blockchain, cryptocurrencies and different types of NFTs work, the book goes on to show how to build an NFT community, how to use social media and how to set up an influencer marketing campaign for NFTs.
Designed for professionals, entrepreneurs or anyone wishing to take advantage of the possibilities offered by one of today's major technological innovations, the book is rounded out by a glossary and an appendix dedicated to the best NFT coins by market capitalisation.