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  • Book

    • Salvatore Russo      Giulia Bezzi     

      SEO & Journalism

      Comunication Strategies and Techniques to raise online Contents Visibility

    • SEO & Journalism
      • Overview
      • About the author

    • Salvatore Russo      Giulia Bezzi     

      SEO & Journalism

      Comunication Strategies and Techniques to raise online Contents Visibility

      • Overview
      • About the author

      Overview

      This book provides a concrete answer to professionals who want to understand communication strategies and techniques to increase online content exposure, secure new income sources and create an active and enthusiastic community of readers.

      Google audiences look for their own news. Discovering SEO and how users look for information online enables freelance and pressroom journalists alike to create high-performance content, gain search engine hits and secure a massive competitive edge.

      The two authors reveal their work methods, the tricks of the trade and the good practices to do journalism while exploiting web opportunities to the maximum.

      About the author

      Salvatore Russo is a brand builder, marketing manager and the founder of SEO&Love, an event dedicated to strategic SEO and copywriting.

      Giulia Bezzi is an SEO and content management expert as well as a speaker, web reporter and event coordinator for SEO&Love.

  • Book formats

    • Binding: Paperback
      Size: 15,5 x 23
      Pages: XXII-266
      ISBN: 9788820386153
      Price: € 22,90

    Digital formats

    • epub
      ISBN: 9788820386665
      Price: € 18,99
    • Piattaforma: Amazon
      kindle
      ISBN: 9788820386665
    • Piattaforma: Torrossa
      torrossa
      ISBN: 9788820394073
      Price: € 18,99
    • Piattaforma in abbonamento: Perlego