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Book
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Beniamino Pagliaro
Pay Attention!
Understanding Digital Economy can change your Life
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- Overview
- About the author
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Beniamino Pagliaro
Pay Attention!
Understanding Digital Economy can change your Life
- Overview
- About the author
Overview
Attention is the currency of our day and age, even though we might not be aware of it. The world is overwhelming us with stimuli and news but our level of attention is terribly low. We’ve all been through it.
This book explains how the attention issue touches everything – our daily life, from the supermarket to the sofa to the voting booth, from the consumer to the reader. It helps us to understand how Google, Facebook and all the major platforms use our attention.
From Brexit to Trump, from the e-commerce scramble to extremism in the social media bubbles, the book illustrates and explains it all in a smooth, captivating manner, helping us to understand the times we live in.
About the author
Beniamino Pagliaro is a journalist. He works for La Stampa where hs is in charge of digital development. He writes about economics and networks. He founded the online review of papers Good Morning Italia.
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Book formats
Digital formats